15 Feb 2020

How digital Marketing will change 2020 (Do you Like it or Not)






Do you know Everything is changing in 2020, Like Facebook continually going down   Instagram reach Linkedin reach all starting go down as well?

Story everyone's going live everyone has live now everyone I knew and today I'm going to break your marking with changing 2020 and what you should do before it.


So Let’s we divided in this into Points 

The First One (Video reach will drop Dramatically)

Yeah that’s right the videos will dramatically drop everyone is doing YouTube videos Instagram video SnapChat videos. hack what people are doing now is there shooting one video like if I am shooting like the one and you're watching and will cut up into bite-size pieces put on link in Instagram Facebook YouTube.

So, it goes everywhere everyone has figured out that video is amazing form to connect with people which is why are we was doing so the solution multi-cast. Even though everyone's doing video that's fine you can't do much about that or when you can do is create more videos by focusing on just creating one video that works for all popcorn. 





And when you're doing this you can also go live too so you're doing the videos and you go life you'll also notice that you'll get more engagement and because your life they want to push it out compete with the TV channels right facebook

Even how to contact in some of these Sports Network same like the YouTubes of the world so what they're doing is when you go live because they want to compete with television they're going to push it out to all your subscribers everyone on their platform and if you get engagement them then you get  way more each and then when you release recorded videos that aren't like you noticed that they'll get more Love and War spread because you've been doing live you at least once a month






The Second One Interactive Cotent will be on the Rise 

if you look at things like infographic, infographics are really long visual you just keep scrolling and scrolling and scrolling and it ends up breaking down what that subject is all about such as an infographic can teach you how to do a SEO

 but what's work really well in to work well in the future is bite-size educational content a good example of this is Mike Instagram page you'll notice that he has pictures how to do things like get more traffic on YouTube or Instagram and you just keep swiping right and then each image he give you a one-sentence overview of what you can do to maximize your traffic.

and that example that he is using on Instagram work extremely well it works so well that each of those images get roughly 50% shares and other words if he gets 2,000 likes he'll get another thousand shares Broncos bite-size educational informational pieces to copy what he’s doing on Instagram it works.







The Third One (Search Traffic will decrease Dramatically On Mobile)

On mobile devices these days there's more search nipples that are appearing in a parent, this is called nipples traffic  According to America total traffic produced by organic search traffic to 6% year-over-year into q2 of 2019 but the mobile is the one that’s getting hit the hardest where visitor growth has dropped from 13% in q1 of 2019 to 5% in 2019. 


 So, You are just like, hey wait my mobile traffic is going to drop, what should I do? Well  voice traffic is increasing so what I want you to do is use structured markup on your site which will help you get the rich Snippets before help you get warm voice search traffic which will help combat the decreasing mobile organic traffic.


The Fourth one is (Market consolidation in search )


The google will keep doing market consolidation in different markets so right now  Google is going Head to head with Amazon there's now a buy now on google button you can buy without even going to the e-commerce site 

Google's going to be testing out more of these things to keep people on Google and making a purchase, wll do’t think of this as a bad thing you can actually talk to Google change it and generate more sales in traffic 

For examples with some of the programs that they are testing out, you can actually even generate a lead on google without driving people back to your site. Let’s say you are in the mortgage you can generate a lead on google. The same goes with buying on google with e-commerce stores. You can sell your products directly on google without people having to go to your website,which can also increase your Revenue.

Now this is important because according to  jumpshot 49% of all searches performed on Google result and no click that means if you're not adopting with these changes you're not going to get as many sales or me to adopt with 






The fifth one is (Infuencer Marketing)

influencer marketing budgets will decrease right now social engagement is continually going down According to  analytics firm, Infuencer DB it was revealed it influencer engagement rate are nearing All Time Low's and in other words if influencers aren't getting as much engagement they can't charge as much cuz there is not as much of a ROI so the way you want to come back this is don't pay influencers by find more and more influence and go after quantity this will help you good sales from influencer marketing


The Sixth one is (Social Media Stories)

Social media Stories won't be as popular and easy to win a story, see everyone is doing doing stories these days people even unfollow stories  they don't care to engage so if you want to do really well on top of his like Instagram you're going to have to do something called close friends where you got to entice people to join your close friend group in exchange for exclusive content that way they see it you're sure is go out there and you can think of that you want.




The Seventh one is (Shoppable Experience )


Yeah the  shoppable  experience will get more and more adaptive For example  you can buy on Google you can shop the look pins on Pinterest and you're going to even see things like virtual reality come into place where me and my buddies may have a virtual reality experience  where we are like in a mall setting or store setting and we can buy products 




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14 Feb 2020

Valentine's Day in Beijing China (Shopping Malls Closed)






Beijing florist Stanton a darkened empty shopping mall on the eve of Valentine's Day preparing bouquets while wearing a face mask in carefully early in the morning spring or hands with alcohol before packaging for flowers she says she's nervous about the new Corona virus outbreak but she doesn't want to let down her customers.

I think customers are scared and I'm scared too about the virus but i can do nothing because I open this flower shop for so many years and I have some old customers that I don't want to let down that's why I still open it there were lots of people asking me whether they can book flowers already before Valentine's Day 


Flower shop Owner

the outbreak whick has claimed the lives of nearly 1,400 people in China has led to 90% sales decline entire business in any sign of the times the florist now includes small bottles of hand sanitizer and each bouquet before they're delivered 


there was a customer who ordered a case year and they asked me whether I could sanitize it before it was delivered and that inspire me to send out hand sanitizer so I need to thank them for that. 






Hubei Providence the epicenter of the outbreak has been under virtual lock down since last month but people in China's capital are also staying at home to avoid exposure leaving supermarkets and shopping malls empty while the impact of the outbreak is still unknown.


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12 Feb 2020

Finally Sadhguru on Coronavirus Outbreak in China

One Chinese lady ask a question from sadhguru and he replied that this not firt time happening here ,But this is happening up with you of 2003 Stars 2012 largely coming from the same source so the people of China 






They have must look at this why is this happening to us again and again well that is right nowadays  very severe influenza nearly 50 million Americans are infected by bats people are not too excited about it because it's not feeling the same way very old people children the reason why this is killing like this what I hear from people I'm not going through the human system it is coming from other mammals wild animals which and unfortunately are being eaten 

as part of the diet in certain parts of China that it is causing this again and again so these wild animals all of us have this stuff but our bodies are competent to handle but what is in these animals.

 we are not able to handle it because it's our system our system does not have the necessary antibodies to address. Having said that this is a control issue which the people of China should look at long-term the Chinese government as far as I can see he's doing handling this is nothing more anybody can do as far as I can see when I look at the steps that are being taken but they won't be able to continue because 

If I said don't caugh love like this so people will mourn their already mowed it expected that almost 5 million people from wuhan are outside so we're all they've gone we don't know where are there quickly hide and Steve before spreading it .

so that is a sudden fear among people of course videos that are going around showing how you doing don't want that right there on the street so when you see a Chinese space people are scared it's fear-mongering.

we happen in everything but Chinese also must understand its sensitive time as discrimination please that is no discrimination back if you're infected even in your own home they like so Chinese people should take this in good spirits and don't call different ways of handling a let me clean audio for you the different ways of having an infection
When is coming our way something keeps coming by this will come this week how we handle it is Left To Us so maybe been having this whole so hopefully let's do it gracefully if somebody is infected what they need is definitely! Compression discrimination
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What's Digital Marketing (Discuss Step by Step)



So First of let’s discuss What's the difference between content marketing and digital marketing, native advertising and online advertising you want differences but if you're going into starting an internet business it'll be useful to be able to speak to people who have internet businesses as well and also help you figure out what you're looking for to start your business or take your business to the next level.



These are encompassing words actually a job title and on the other hand digital marketing encompasses all these other aspects of marketing, content marketing, online advertising, native advertising, marketing automation, email marketing, online, PR, an affiliate management. 

What do these other terms stand for now if you're starting an internet business and maybe think of yourself do I need to know what all these weird room stand for but it's important because if you don't know how to speak the jargon you don't know how to speak the language of Internet businesses there's a good chance we won't be very successful.



If you can't speak the language not going to do well in the country it's just a fact so I'm going to find these different terms based on my own research and also my own understanding haven't worked in years and years in Internet businesses.  I've been running my own internet business full time since 2014 and I've been working in the industry since 2010 currently my business does 2.4 million dollars per year.


Don't have any employees to do Square thing call affiliate marketing but I'm not going to go into that today. I'm going to be explaining what everything means here digital marketing as I said kind of is more of an umbrella term encompasses a lot of these different aspects of marketing. 

Content marketing is basically proliferating your content on YouTube Instagram podcast blogs Etc it's getting your content out there so it's really just kind of a top level of the funnel thing.  if you look at marketing as you know a funnel in this is this is the ways people care about you content marketing is You know how far away is this is this is the ways people hear about you.

Content marketing is you know putting content up on Instagram for me either little motivational quotes from Twitter again motivational quotes on YouTube movie little motivational video this is a motivational video but it's an informative video podcasting etc. 



This is all content marketing Jake top-level form of stuff now online advertising what this this is the management of online ads typically on Facebook Google, YouTube.  Again I use the main platforms for advertising but you can be advertising anywhere on the internet so it can Encompass a lot of other different things.  Online advertising can also income this one this is where it gets confusing some of these terms aren't mutually exclusive rights of native advertising. 

Advertising articles online specifically when you're at articles online using ad networks such as outbrain portable or the other native ad networks list the lockerdome I needed to ask. Com content. Revcontent are some of the major native ad Networks Dad's. Com content. 

Revcontent are some of the major native ad networks know if you don't work with Native advertising, but if you've been working in online advertising and been running internet businesses for a while it might be useful to know native advertising for the huge way to get new customers and especially if you have a very for a product that can be marketed on for all bases.

Native advertising very business-to-consumer marketing automation is kind of a subset of you know it's obviously a digital marketing the marketing automation is working with software tools to actually automate all these processes in your own marketing. A lot of these things can be job titles in major corporations that you can be the director of marketing automation or marketing automation, whatever person this is a very important rule to understand this is working with CRS CRM such as Infusionsoft for Salesforce of loss of fire whatever she knows.

  
Whatever crms you're actually working with it's very important to know how to automate a lot of your marketing process has many companies such as mine you know I'm running a one-man show marketing on across so many different platforms on marketing on SMS text message using call open marketing on an email using Infusionsoft and marketing on ringless voicemail using stratix ivr and marketing on Direct Mail using zen zen 

Tie them all together order me all the separate processes what I do to do that as I do use my CRM and I also use zapier amongst other tools but this is a job full-time job, because they're so you know incomplex marketing campaigns and companies that do marketing as their bread and butter.

You need to be able to understand how all these systems together so they work very effectively together so that you can better sell and market and inform customers about whatever problems you have to offer.

Little things are email marketing is simply the riding the sequences of different email campaign stuff for instance in my business, we have an email campaign which we send for 30 days depending on what the customer does or what the prospect does we have different emails that we sent each person it's very important to write on accordingly and also to optimize our emails based on open rates based on fleek based on even

Deliverability rates all of these are important with an email marketing and for somebody to understand all these aspects you have to understand how it works.  Now online PR is an interesting one right this is a very new term but public relations or publicity that you got or online is increasingly important people are more off and turning to online news blogs and Facebook pages and Instagram accounts to find out about new products that enter the market. 

They are turning to magazines or newspapers or TV news stations to places that audiences online and get them to run a story on you is very important and it's actually something I'm looking for right now is an effective online PR agency if you are one please message me


Effective online PR agency if you are one please message me or, say something in the comments to leave management is the last kind of role that falls under digital marketing affiliate management is managing the different Affiliates that promote your program on a commission-only basis now for a company like uber. 



Uber has thousands or tens of thousands of different affiliate vet in Market Uber to customers I'm one of them and they need affiliate managers to talk to people like me to get them to inform their audiences of the bonuses or specials discounts or promotions but they have going on that week or month or year whatever that is it management is a very important part of many companies businesses I personally run my own affiliate program I do all of my own affiliate management we have over 4,000 ileus. 

Promote my product on ClickBank the super fleets system every single month we pay out a couple hundred thousand dollars every month to Affiliates to Market.




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How to make money blogging (make $8000 per month )

Let’s start from the this  how to make money blogging change Lauren and eyes live forever but it's not just us we've been able to help people like Faith Hawks go from $0 and no blog to making over $5,000 per month blogging and being able to quit her job to help people fight with anxiety and depression students like a mirror law who made over $3,700.






and she never think about other options and now that’s why after three months blogging and now makes over $10,000 a month with her legal blog and you pay close attention this article


there are three steps to follow when you are thinking of the blogging

start your blog the right way just like a home needs a great foundation so does your blocked we do this in three easy steps 

1.    you have to choose the right blog Niche the first question most people have a blocking is what the hell do I block about most people end up overthinking this process the mistake most people make is when they start out they start trying to like Soul search for their passion art go on some yoga's Meditation Retreat to find Enlightenment find their purpose but the truth is this is kind of the opposite of what you need to do because when finding your purpose or finding your passion it happens through taking action and getting feedback from the action that you're taking about something that you either have experience in or something that you want to learn about. 


Crsytal and I started our health and wellness blog that made over 10 grand a month before we started create and go all because we love health and wellness.  She was a vegan I was a personal trainer it was just part of our Month another way to think about this is what topic or subject you bring up all the time with your friends and family like the one that you bring up over.

 Thanks giving and Christmas and during the holidays and I got he's talking about dogs again in different dog breeds in the different subsections of dog breeds.
 I wish you'd shut up shut up that's a good topic for you to talk about on your blog so choose a Blog niche in a topic that you were either interested in learning about or something that you can already know about 

2.    the next step is just like you're doing so the domain name is another word for URL and the URL of YouTube is youtube.com again this is another place where most people spend a lot of time over thinking our first blog was avocado.com that name honestly it's kind of weird most people don't know how to spell avocado go ahead and try and then it's worth of you.  I must your fam friends and family kind of forget it. because it's kind of easily forgettable.



 it's four syllables but again that block made over $15 per month and still makes us 15 grand per month to this day almost automatically on autopilot so your name really doesn't matter.
 when it comes to a business in blogging you'd be surprised by how little name's actually meet Samsung could be a local music store could be a place.

 where you bought drones on the internet and could be a website dedicated solely to astronaut born the thing that defines these businesses is not their name or say it's what they do so don't ever think that you don't have to come up with some perfectly clever name.

 but to succeed as a blogger I promised finally you would have said your blog with the right hosting in the right platform and by far the best place to get started is Blogger or Wordpress. 

I know there's some other options out there like Wix and Squarespace for the problem with those as those websites are more geared to Standalone stagnant website so something like a personal portfolio are resume the really not that great.  when it comes to getting continuous blog traffic coming in overtime to your blog and how do you continually updated post they're just not optimized for that was going to end up happening.

 if you start with a Squarespace or Wix is you're going to end up going back to work for us anyway so just start there I understand that wordpress or Blogger has kind of a higher learning curve for most people, but trust me when I say this it is worth learning.

I also have a link in the description for those wanting to learn how to start a blog and make money the right way in which you can learn from scratch the right way and building and designing it doing all that stuff again the link will be in the description whenever you're ready to take it so number to make your blog sexy their blog design. 

 let's walk through some simple steps to make your blog of clean and beautiful first you want to choose a great Blog theme choosing the right Blog theme is like choosing the right or wrong car at a used car dealership has the wrong car.
 you're going to spend hours and headaches on the car breaking down and on maintenance on fixing everything it's going to be a constant hassle in your life versus if you choose the right car and you never have any problems with it while you're going to feel great right now 

the best free themes out there are flash blog ocean WP and Hestia want some of the best paid games are in Genesis and don't forget to install the element or plug-in because it's a great page builder that the perfect drag-and-drop for a newbie want to get started in building their blog in making it look the way that you want Oh yeah another important part about blog design is optimizing for mobile over 60 to 70% of visitors on the internet.





 these days are visiting through their phones so some things might look amazing on your desktop and looks really good there will actually look like s*** on a phone so always check your work and choose an Easy-to-Read fought like a lotto or an open sanzar Roboto because ain't nobody got time to read that cute but illegible thought okay so now you started your blog and got a design like you want to let's move on to step three

3.     create the content people need it's time to answer the million-dollar question of what should I write about this is actually rather simple answer. if your goal is to make money you need to create the content that other people are searching for on the internet every day. 

Millions of people typing searches and a Google Pinterest YouTube when looking for videos and articles and blog post trying to solve their problems. if you're able to serve that content to them the best and get to the top of the search engines well it's very easy to make money online not super easy. 

but it's a lot easier than you think here's how you do this first you start doing keyword research see there's all sorts of tools on the internet to see how often people are typing in certain terms so we can see the people look for how to make money blogging / 135000 times per month this video. show me the tool like keywords everywhere they completely free Chrome extension that you can install and type in anywhere you type into a search bar you will be able to see the volume of that search term being looked at another great free tool that most people often Hunter uses Pinterest typing your topic into the search bar and hit enter after the page loads 

if you look to the right you'll see all sorts of additional suggestion these are keywords people looking for as well and using this method will help you come up with endless topics that you can cover on your blog or website. 

After using these tools for a while you can upgrade to more professional tools SCM rush in Google Keyword Planner. which will give you more accurate search data that was doesn't mean you only have to post things that people are searching for there's room to create your own sort of unique content.

 when making money blogging you just need to follow the 80/20 rule 80% of the content that you create to be that things that people are searching for and problems of the China a 20% should be aware you Flex on him a little bit and tell them a little bit more about you and and blog about the things that you want to write about okay so after your first five hosts are written it's time to move on the step number 5 and time to get traffic to your blog 

there are lots of ways to get readers to your blog there's Pinterest Facebook Google SEO YouTube Instagram and I'm sure a dozen more that I haven't listed there the biggest tip that I can give you right off the bat it's the start with one traffic Source I know there are lots of entrepreneurs like Gary vaynerchuk telling you that you need to be everywhere and be on every social media and be on every platform but the truth is as kind of a one-man show 

what is it most people when they try to be everywhere they usually end up just sucking it everything that's why we tell our followers to try to instead of sucking it everything Master one or two of these things are like red Forman said don't have that everything whole ass one thing you should probably have is how do I find the perfect traffic source for my blog there are tons of different factors to consider here including competition type of platform demographics of your target market and more so to make this simple and hear my thoughts on the top 5 traffic sources Facebook.


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